There are thousands of apps in the Shopify app store. Tens of thousands if you count the private and custom-developed ones. That’s the beauty of it, though — in just a couple of clicks, you can take your Shopify store to the next level and make it truly your own.
Increase conversions, and drive more revenue.
Let’s get to it.
Customize your landing pages with third-party apps
Whether we’re talking about your homepage that a lot of traffic lands on organically, or the pages you create for marketing campaigns, there is a lot you can do with landing pages. Native customization on Shopify has come a long way in the past couple of years, but there are times when you may need to take things that extra step and fully customize your Shopify theme to really shine.
If you have a vision for how you want your pages to look, but you just can’t make it with the native Shopify features, PageFly might be just the tool you’re looking for. They have a seriously easy-to-use drag-and-drop page builder for creating custom homepage layouts with all of the advanced design options you just can’t get out of the box otherwise.
Sometimes, you don’t want to learn a whole new tool. As we said, the native Shopify page builder is pretty great, but maybe you just don’t know where to start. That’s where DesignPacks comes in with their collection of pre-build theme sections. You can easily insert sections or individual content blocks into your store theme to build where you’re used to building — just with some extra help.
Customize your Shopify store’s navigation
After they land on your homepage, if the primary call to action isn’t what they’re looking for, your site’s navigation is typically going to be the first place they go. Especially for shoppers that aren’t looking for anything in particular and just want to browse, how you let them start navigating around your site can make or break the potential sale.
It’s one of the most simple apps you’ll find, and it works so well because of that simplicity. Users latch onto the familiar, and what’s more familiar navigation than those Instagram story-esque circles? With Circle Menu, help your shoppers feel right at home with features and functions they are more than used to in their day-to-day lives.
If your online store has a lot of different products and collections, and the default Shopify theme navigation doesn’t cut it, you may want to get the freedom of total customization with a full menu app. Whether you want simple — but well-organized — images or even the ability to feature your best products to be added to the cart right from the menu, Buddha Mega Menu is jam-packed with features.
Customize your Shopify product details pages (PDP)
Once customers are interested in your products, the next place they will go is the product details page (PDP), where they can learn about the product and decide if it fits their needs. From there, they will add it to the cart — but are you providing the right into (in the right way) for them to make the purchase?
One of the biggest questions shoppers ask when searching for their next favorite fashion item is, “will it fit?” If they don’t know what size to order, they just simply won’t order at all. Don’t make them guess either — instead, utilize Clean Size Charts to automatically show shoppers the measurements for the available sizes in a simple, elegant, and completely on-brand way.
Sometimes pricing isn’t so straightforward. When you have multiple product options like color, sizes, measurements, and materials, you’d have to make hundreds of variants to show shoppers every single option. Custom Price Calculator saves you time and your shoppers headaches by automatically calculating and displaying the cost in real-time — no variants required.
Customizing the Shopify checkout process
If your product is consumable, there’s a good chance you could benefit from having a subscription option for your customers. Whether you just do month-to-month or lock shoppers into longer commitments with discounts, ReCharge SubscriptionsaAutomates recurring billing and subscription management, streamlining the checkout process and increasing customer loyalty.
Higher ticket items, or brands with a high average order value (AOV), might benefit from using a buy now, pay later app. These tools allow you to offer customers the ability to split their order into several smaller payments, which can help increase conversion and increase that AOV even higher.
Customizing Shopify themes with third-party apps TL;DR
In the fiercely competitive world of ecommerce, standing out from the crowd is crucial. And when it comes to customizing your Shopify store, third-party apps are a game-changer. With endless options for enhancing user experience and adding advanced features, these apps give you the power to create a unique shopping experience that sets your brand apart.
Whether you want to streamline checkout, revamp your product pages, or make your homepage more immersive, a tool in the Shopify App Store can help. Yes, there are thousands of apps to choose from, but you can really look at it as part of the creative process, and in the end, it can lead to increased sales and customer loyalty — and that makes it totally worthwhile.